Lithia Motors drives towards $50 billion revenue goal, achieves record-breaking Q4

Lithia Motors (LAD) recently revealed a record-breaking revenue of over $31 billion for the year, with $7.7 billion achieved in the fourth quarter alone, representing an 11% growth from the previous year. 

During the fourth quarter 2023 earnings conference call, Bryan DeBoer, President and CEO of the company, emphasized the increase spurred by new cars and after-sales services. Lithia Motors anticipates a decline in gross profit per unit (GPU) for new vehicles into 2024, despite achieving success. Moreover, the company’s current priorities are to increase profitability, broaden its range of client solutions, and hit its $50 billion short-term revenue goal.

Lithia Motors is steadfast in pursuing a $50 billion revenue target, underlining its ambitious financial goal. To achieve this, the company is strategically working towards lowering SG&A to below 50% of gross profit, emphasizing a commitment to fiscal responsibility. 

Simultaneously, it’s focusing on expanding into higher-margin adjacencies and improving store operations to align with the goal of achieving greater profitability and efficiency. LAD anticipates achieving its financial objectives by prioritizing customer solutions and margin improvement, employing a comprehensive approach encompassing growth, efficiency gains, diversification, and leveraging economies of scale.

President and CEO Bryan DeBoer said, “Our financial position, combined with the diversity and reach of our network and complementary adjacencies, positions us to continue to drive results positively and return capital to our shareholders, providing a distinctive growth strategy.”