J.D. Power reveals the top awards for the 2023 U.S. EV experience ownership study

The 2023 U.S. electric vehicle experience ownership survey by J.D. Power revealed that, surprisingly, Tesla did not top the list for the best EV ownership experience. 

According to J.D. Power, a renowned consumer insight firm that delivers data-driven industry analysts, the RIvian R1T pickup truck rates first overall among EVs and exterior appearance. 

Whereas, the study’s methodology has been modified to place more focus on the first year of ownership and assign scores for the following factors: battery range, cost of ownership, battery range, accessibility to public charging stations, ease of home charging, interior and exterior styling, safety, and technology features, service experience, and vehicle quality and dependability.

According to Brent Gruber, executive director of the EV practice at J.D. Power, he found it particularly interesting that owners of the Mini Cooper Electric, one of the award winners, are willing to overlook the fact that the battery range is less than some of the other candidates (an estimated 114 miles) because they adore the styling, driving experience, and overall quality of the car.

How premium cars performed below average:

Premium vehicles received a 756 point average.

• R1T Rivian (794)
• Vehicle Tesla Model 3 (759)
• Vehicle Model Y by Tesla (754)
• Vehicle from Audi (735)
• Polestar 2 small vehicles (724)

Ranking of mass market models 

The mass market EV average was 730.

• Electric Mini Cooper (782)
• SUV Kia EV6 (762)
• SUV Ford Mustang Mach E (742)
• Infiniti Ioniq 5 (738)
• ID.4 for Volkswagen (735)
•  F-150 Lightning (733) Kia Niro EV (723)
• EUV Chevrolet Bolt (716)
• Bolt EV from Chevrolet (711)
• Subaru Leaf (698)