Welcome to another edition of CBT Now on the CBT Automotive Network, where we dive into the latest insights shaping the automotive industry. Today, we’re joined by Stewart Stropp, Executive Director for Electric Vehicle Intelligence at J.D. Power, to discuss a surprising revelation from their recent study: Electric vehicles (EVs) are more affordable to own over five years than gasoline cars in almost every state. If you thought EVs were the pricier option, think again—this conversation might just change your perspective on the future of car ownership.
Key Takeaways
1. Despite higher upfront costs, electric vehicles prove to be more affordable in the long run due to lower operating costs and various incentives. This cost advantage is evident in almost every U.S. state.
2. Federal, state, and utility incentives significantly contribute to the lower TCO for EVs, making them a financially attractive option for consumers despite their initial higher purchase prices.
3. EV owners benefit from substantial savings by avoiding high gasoline prices and the lower maintenance needs of electric vehicles, which further tilts the cost-benefit scale in favor of EVs.
4. A significant barrier to EV adoption is the lack of consumer understanding about EVs’ financial benefits and incentives. Educating buyers about these aspects can lead to a substantial increase in EV considerations and purchases.
5. Consumers who have firsthand experience with EVs, whether through test drives or ownership, are far more likely to purchase an EV. Dealerships are encouraged to familiarize their sales teams with EVs to enhance their ability to sell them effectively.
"Once you start to factor in all of these other cost elements in that TCO equation over that ownership window... it does kind of flip the script in terms of which technology or which product type ends up being more affordable in the long run." – Stewart Stropp