Honda made waves during this year’s CES tech conference by unveiling its latest electric vehicle prototypes—the Honda 0 Saloon and Honda 0 SUV. These innovative vehicles, part of the automaker’s 0 Series, showcase Honda’s vision for the future of EVs and are set for production at a multibillion-dollar manufacturing complex in central Ohio.
The Honda 0 Series prototypes are a leap forward in design and technology. With sleek, futuristic exteriors, these vehicles embody Honda’s three core principles: “Thin, light, and wise.” Both models are being fine-tuned for production. The SUV is slated for release in North America in 2026, followed by the Saloon.
Although the automaker has yet to release details about pricing, range, or performance, the designs suggest a departure from the brand’s current lineup. The automaker emphasized that these vehicles aim to enhance customer experiences through advanced functionality and streamlined aesthetics.
In tandem with the 0 Series, Honda revealed its Asimo OS, an advanced vehicle operating system named after the automaker’s iconic humanoid robot introduced more than 20 years ago. Asimo OS will enable highly automated driving technologies, including hands-free driving capabilities, and will be standard across all Honda 0 Series models.
“This new operating system reflects our commitment to innovation and ease of use,” said Lance Woelfer, vice president of American Honda Motor automobile sales.
Honda’s vice president noted that the designs of the 0 Series were shaped by feedback from concept vehicles presented at CES last year. “That’s the reason we do it,” Woelfer said. “It gives us an opportunity to get some input and feedback from the community. It gave us additional confidence.”
Moreover, Honda’s announcement comes as the company sharpens its focus on EVs amid growing competition. Just one day before the 0 Series reveal, Honda’s joint venture with Sony, Afeela, introduced its first EV model, the AFEELA 1. This sedan, priced from $89,900, is expected to hit California showrooms this year, with deliveries starting in 2026.
However, Honda’s product roadmap also faces questions about the potential impacts of its planned merger with fellow Japanese automaker Nissan. How this will influence the 0 Series or other EV projects remains to be seen.
