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How Auto Marketing Has Changed Due to COVID-19 – Kevin Frye, Jeff Wyler Automotive Family

Today on CBTNews.com for Monday, June 8th, 2020:

How Auto Marketing Has Changed Due to COVID-19 – Kevin Frye, Jeff Wyler Automotive Family
On today’s show, we welcome back Kevin Frye, Marketing Director at the Jeff Wyler Automotive Family. Kevin and Jim talk about how the Jeff Wyler Auto Family is currently recovering from COVID-19, how auto marketing has changed, and more.

Kevin FryePositive Steps for Economy in Nevada as Las Vegas Reopening
At the stroke of Midnight on June 4th, Golden Gate Hotel and Casino welcomed their first guests back to the tables. The Stratosphere observation tower opened as well, and a virtual fireworks show punctuated the occasion amid street-level festivities. Las Vegas is officially open for business once again. Read More

Kevin FryeA Few Simple Mental Health Tips to Help F&I Staff Coming Back to the Dealership
Returning to work in this country has taken on an entirely new meaning. Millions have been out of work since mid-March due to COVID-19 with some industries getting hit harder than others. Factories shuttered, dealership lots empty, restaurants and gyms dark. We all feel like we are living in a bad Sci-Fi movie in real-time. Add to that a highly communicable virus and we are all left wondering ‘Am I next?’ Read More


Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at jfitzpatrick@cbtnews.com.

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For over 11 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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