Today on CBTNews.com – Monday, January 27th, 2020:
Please join us in welcoming back Glenn Pasch, auto marketing expert and CEO of PCG Digital. Glenn and PCG Digital have worked with the likes of GM, Lithia, and Nissan. And he has also provided his expertise to CBT on numerous occasions. Watch Now
Over the past two years I have heard consistently from dealers that their websites are less productive than they used to be. There are a number of factors that come into play when considering why this may be happening for your dealership and fortunately there are some easy cures. Read More
The potential of the internet to sell cars cannot be understated. It is rapidly becoming the place that shoppers go before coming on a lot, and sometimes where they go instead of setting foot on the lot. It is critical for dealerships to set stakes online to excel in this new selling era, and a powerful tool for doing so is YouTube. Read More