On today’s show:
– Northwood University Department Chair for Automotive Marketing, Elgie Bright, discusses what is being taught to tomorrow’s dealership leaders
– Larry Dorfman, CEO and Chairman of EasyCare, explains how to handle warranty marketing scams
– Sales Tip of the Day with Kirk Manzo on questions after the test drive, brought to you by The Next Up
– Today’s Dealer of the Day, brought to you by Performance Loyalty Group, is Fairway Buick GMC in Las Vegas, Nevada