CBT Now
Each year, thousands gather to see what tech gadgets and products will be unveiled at the most powerful tech event in the world, the Consumer Electronics Show (CES). In the latest episode of CBT NOW, Tim Jackson, the former President and CEO of the Colorado Automobile Dealers Association, joins us with a recap of the automotive-related releases. Watch full segment here.
Top Stories
Stellantis CEO Carlos Tavares defended the company’s decision to avoid price cuts during a presentation on its new electric vehicle platform. The comments arrive shortly after a year of industry-wide price cooling, eliminating the seller’s market manufacturers enjoyed during the pandemic era and creating buyer-friendly conditions for the foreseeable future. Read More
The Ioniq 6 is currently the largest electric sedan priced under $65,000. It measures 191.1 inches in length and provides sufficient interior space for passengers. Despite being on sale in America for less than a year, it has gained popularity for its impressive efficiency and an EPA-rated range of up to 361 miles. The automaker is offering a significant discount of $7,500 across its entire lineup. Read More
On January 22, Ford shared details about the Ford and Lincoln Digital Experience, a new software suite available on the recently launched Nautilus, which will soon be added to other vehicles. The automaker developed this in-house operating system following a phenomenon in the auto industry. The high-speed and highly customizable software also offers in-car apps like YouTube and Amazon Prime Video. It also significantly improves integration with Apple CarPlay and Android Auto. Read More
For Dealers
From sales to fixed-ops, dealership teams are ill-prepared for today’s rapidly evolving automotive landscape. As was apparent throughout last year, prices are falling, competition is increasing, and customer preferences are changing. Having acclimated to the low-pressure environment of the 2020 through 2022 pandemic-era economy, employees are in for a rude awakening as it becomes more and more difficult to stay successful. To prepare their departments for the oncoming challenges, dealers will need to boost accountability, motivate staff members, and improve transparency at all levels of their business. Read More