Top stories
Florida Auto Dealers assess the impact of Tropical Storm Debby. Read More
Lucid secures $1.5 billion investment from Saudi Arabia’s Public Investment Fund to boost SUV production. Read More
Nissan cuts U.S. salaried workforce amid market struggles. Read More
Uber Beats Wall Street Estimates with Strong Q2 Performance. Read More
Featured Interview
Transforming ‘out-the-door’ price objections – Sean Gardner
On the latest episode of CBT Now, we feature Sean Gardner, an esteemed instructor and sales trainer from the Joe Verde Group. Today, Gardner shares his expert insights on handling the persistent “out-the-door price” objection that many salespeople face. Discover how his strategies can shift customer conversations from price-focused to budget-friendly, ultimately driving more successful sales outcomes. Watch the full segment here.
Adam Marburger’s ‘Black Belt Road to Sale’ for F&I success
Welcome back to CBT News’ Training Camp, where today we have the esteemed Adam Marburger, a seasoned F&I professional, sharing his insights on the crucial but often overlooked topic of process. In this episode, Marburger delves into his “Black Belt Road to Sale,” a comprehensive guide designed to enhance customer experience, boost sales, and maximize F&I performance. Watch the full segment here.
For Dealers
Navigating the storm: How the global stock market meltdown could impact auto dealerships
As we wake up to the ominous headlines of August 5th, we’re clearly staring down a potential Black Monday. Stock markets worldwide are in turmoil, with Japan experiencing its most dramatic drop ever. Recession fears are gripping the U.S. economy, and the ripple effects will likely reach every corner of the business world, including our automotive dealerships. Here’s what’s unfolding, how long it might last, and what dealerships can do to stay ahead of the curve. Read More
