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Bridging the technician gap: how dealerships can recruit from trade schools

As new car dealerships face a growing demand for skilled technicians, developing effective recruitment strategies is increasingly essential. With trade schools producing a steady stream of qualified candidates, dealerships have a prime opportunity to recruit talent directly from these institutions.

Here, we outline some best practices for attracting skilled mechanics from trade schools, ensuring that dealerships can build and maintain a robust and capable fixed-ops workforce.

Establishing Strong Partnerships with Trade Schools

Building strong relationships with trade schools is essential for dealerships looking to recruit top talent. One of the most effective ways to do this is by connecting with instructors who deeply understand their students’ skills and potential. Establishing ongoing communication with these educators lets dealerships stay informed about promising graduates.

Additionally, dealerships can enhance these partnerships by offering sponsorships or other support to trade schools. For instance, providing scholarships to students can help build loyalty and create a direct pipeline of talent to the dealership. Dealerships can also contribute by donating equipment, tools, or even vehicles for hands-on learning.

Another effective strategy is hosting career days and workshops at trade schools. Also, dealerships can offer students real-world insights into the industry by organizing dealership tours and technical seminars.

Offering Apprenticeships and Internships

Apprenticeships and non-paid internships can help bridge the gap between education and full-time employment. Developing structured apprenticeship programs that combine education with hands-on experience can be highly attractive to trade school students. These programs offer a clear path to employment and allow dealerships to evaluate potential hires in real-world situations.

Paid internships are another powerful tool for attracting top talent. Offering competitive pay during internships draws in the most skilled candidates and demonstrates the dealership’s commitment to investing in its future workforce.

Also, dealerships can work closely with trade schools to assist with job placement after graduation. Feedback and guidance during this process strengthen the relationship between the dealership and the trade school, paving the path to recruit future graduates.

Creating a Competitive Offer and Work Environment

To attract skilled technicians, dealerships must offer competitive compensation packages tailored to the needs of new graduates. This includes offering competitive benefits such as signing bonuses, tool allowances, and educational reimbursements.

In addition to financial incentives, offering clear opportunities for career development is crucial. New graduates are often looking for employers who will invest in their growth, so it’s essential to highlight the potential for advancement within the dealership. Providing ongoing education, certification opportunities, and a clear career path can make a dealership more appealing to ambitious candidates.

Finally, creating a positive work environment is vital in retaining new hires. Dealerships should focus on fostering an inclusive and supportive culture where employees feel valued and encouraged to grow. Implementing mentorship programs and building a strong team culture can significantly improve employee satisfaction and retention, ensuring the dealership maintains a skilled and motivated workforce.

Conclusion

Recruiting skilled mechanics directly from trade schools requires a proactive approach centered on building solid partnerships, offering practical experience, and creating a competitive work environment. By implementing these strategies, dealerships can secure top talent and ensure long-term success in a competitive industry. Technician recruiting

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Arthur Michalik
Arthur Michalik
Arthur Michalik: Even before graduating with a degree in Journalism, Art was already contributing to the automotive industry. He’s worked as a freelancer, staff writer, magazine editor, ad agency exec and Tier 1 marketing leader. Art focuses on developing engaging, informative content for several automotive-specific sites.

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