Florida-based dealer Anderson Subaru has delivered its latest donation to the Pensacola Breast Cancer Association, an organization it has supported for nine years.
The business presented a check for $22,000 to the association’s board members and president on Thursday, April 27. The money will help the charity provide free services, such as mammograms, screenings, education and support, to breast cancer patients. The gift arrives thanks to Anderson Subaru’s annual “Share the Love” campaign. During the two-month event, the dealership donates $250 for every car purchase. Since beginning the campaign in 2014, the company has contributed over $136,000 to the Pensacola Breast Cancer Association.
Billy Anderson, owner of Anderson Subaru, called the occasion “a real pleasure for us and our employees…” He went on to describe the association as “a great organization that does great things around out local neighborhood.”
Although dealerships are vital to local economies, they serve an even greater purpose outside of commerce. By bringing customers together and keeping essential services funded, auto dealers support their neighborhoods as few businesses can. Storeowners often run their own charity events and donate money of their own accord, providing invaluable financial support for non-profits and other organizations. However, while these contributions are primarily intended to help their communities find success, many retailers have found charitable work to be both personally rewarding and even financially beneficial in terms of name recognition. Many publications now recognize dealerships, such as Anderson Subaru, for their efforts to help others. By leveraging their influence as a small business to benefit those around them, auto dealers can become indispensable.