Today on CBTNews.com – March 28th, 2019:
On today’s show, we welcome back Jessica Stafford, senior vice president, and general manager at Autotrader and Denise Chudy, General manager at LivePerson Automotive. Jessica and Denise are here to discuss the latest trends in digital retailing, and how your dealership can prepare. Watch Now
Auto stocks have been experiencing a downturn as of late. Last week, BMW may have only exacerbated the problem by revealing slow sales and a melancholy outlook for the future. “Political and economic developments in Europe remain increasingly uncertain,” BMW said in its annual report Wednesday. It specifically cited the “unforeseeable impact of Brexit” and U.S. trade tensions with the European Union and China. Read More
Today’s consumer look to streamline all the processes they undergo. Making larger purchases, such as vehicles, is included within that. The quicker the process, the better it is for consumers. What many don’t realize though is that the car buying process has the ability to be streamlined by simply setting an appointment. Read More