Today on CBTNews.com – Tuesday, February 12th, 2019:
Every dealer knows that in order to increase your sales tomorrow, you need to start by taking more action today. This means planning and prioritizing training with your staff, and having a solid sales strategy with manageable goals. We recently spoke to Shawn Hays, co-founder of Sales Hustler and sales manager at Dan Cummins Chevrolet and Buick in St. Augustine, FL. Shawn shared with us what his sales team will focus on in 2019 as well as some tips for succeeding in the digital age. Watch Now
A few Fridays ago at the dealership I was visiting, we had a meeting and the topic of One-line ROs over 30,000 miles was approached. This was a painful reality to comprehend because we had 77 percent One-Line ROs. The topic we landed on Friday to positively affect these numbers was “Spending Quality Time with your customer reviewing the findings of the MPI.” I wanted to review what that time spent might look like to add the most value to the customers and enhance the possibility of walking away with an additional sale. Read More
Fiat Chrysler Automobiles (FCA) has released its Q4 and full-year report for 2018. In an earnings call on February 7th, FCA’s Chief Executive Officer, Mike Manley, announced that the company had “delivered another record-breaking year of earnings and generated significant industrial free cash flow, enabling us to end the year for the first time cash positive.” Read More