Today on CBTNews.com – Thursday, August 9th, 2018:
Jim Fitzpatrick sits down with James Boening, the General Manager of Audi South Atlanta, to discuss turnover, the internet, and digital marketing. James began in the industry detailing and valeting cars when he was 18 and has been in the auto industry for 32 years now. At the age of 25 he owned his first used car location, which he later expanded to another store. Over the years he worked his way up from store manager to becoming the GM of a Lexus store here in Atlanta. Watch Now
When you want to get your dealership to be well-known around the nearest towns and cities, the best form of advertising is brand building. Brand building is an essential phase in your dealership growth and development. Building your dealership brand boosts customer awareness, gives it individuality and significance. Read More
It is no secret that times have changed. Technology and availability of information have forever altered the way we interact with buyers and the way we sell cars. Social media and text messaging have all but replaced the traditional phone call, and online resources provide a bottomless supply of information for the most inquisitive of buyers. Read More