Mike Lucki, General Manager and Operating Partner at Riverhead Mazda, has carved an impressive path in the automotive industry over his 27-year career.
Starting as employee number one at the dealership, Lucki built his team from the ground up, achieving an extraordinary 350% year-over-year growth in new vehicle unit sales. His focus on creating “raving fans” has yielded over a 95% net promoter score and a perfect 5.0-star rating across sales, service, and parts on Google.
Lucki’s journey in automotive retail began early; he sold his first car at just 12 years old. Coming from a long line of dealers, he grew up working at his family’s dealerships, handling tasks from cleaning cars to dealer swaps. After earning a degree in Accounting and working as a CPA, he returned to automotive retail full-time in 2011. His deep industry roots and diversified experience across dealership roles have equipped him with the insight and resilience needed to lead a thriving business.
One of Lucki’s proudest moments was the grand opening of Riverhead Mazda, where he brought together colleagues, former students, and community members, bridging the past and future of his dealership network.
As he looks ahead, Mike plans to consolidate and expand his family’s four dealership franchises, emphasizing a people-centric culture that embodies core values. His time teaching at the NADA Academy, where he trained over 6,000 automotive leaders, underscores his commitment to industry excellence—a quality that continues to shape his vision for future growth.
