Ashley DeBoer has made significant strides in her five-year career. She began her journey with an entry-level role just before the COVID-19 pandemic, quickly discovering her passion for marketing and training programs. As the industry faced unprecedented challenges, DeBoer seized the opportunity to transform adversity into success, growing a wholesale operation into a full-fledged dealership that supports various businesses and their automotive needs.
Her proudest achievement has been her partnership at Mint Motors and Mint Quality Auto Repair, where she has made a meaningful impact across multiple facets of the organization.
From leading sales training initiatives to establishing a Business Development Center (BDC), Ashley has successfully added value to the company, demonstrating her commitment to excellence and her ability to adapt to a rapidly changing environment. Her efforts have not only enhanced the dealership’s operations but have also created employment opportunities, showcasing her dedication to the community.
Looking ahead, DeBoer aims to further her influence in the automotive space by becoming a consultant focused on data-driven decision-making. She is also pursuing a doctorate in strategy, customer experience, and sales training at the University of Tampa. By integrating her academic pursuits with her professional ambitions, DeBoer seeks to drive innovation and excellence within the automotive industry, positioning herself as a leader who will shape its future.